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Startup insurer Bright Health, which is expanding next year into seven new states, has hired veteran Twin Cities executive Mike Mikan as vice chairman and president of the Minneapolis-based company.

Today, Bright Health announced key changes on its Executive Leadership Team, all in support of bringing high-quality, affordable healthcare solutions to hardworking Americans. Mike Mikan, as Vice Chairman and President, will join CEO Bob Sheehy in leading the company from the Office of the CEO. In addition, Brian Gambs, Chief Technology Officer, Jon Porter, Chief Product Officer, and Ali Wing, Chief Consumer Officer, will partner to lead the newly formed Consumer, Product and Technology Team and will report to the Office of the CEO.

The startup insurer said it will add seven new markets in six states for 2020. They are: the Orlando and Daytona areas of Florida; Palm Beach, Fla.; Chicago, Illinois; Omaha, Neb.; the Cleveland and Akron area of Ohio; Greenville, South Carolina and Memphis Tennessee. Bright Health currently sells Medicare Advantage plans in six metropolitan markets: Birmingham, Ala; Phoenix, Arizona; Denver, Colo.; New York City: several Ohio cities including Cincinnati and Nashville, Tenn.

Minneapolis-based health insurance startup Bright Health is doubling its geographic footprint in 2020.

Bright Health, the Minneapolis startup designed for the fast-changing U.S. insurance market, plans to double the number of U.S. markets where it will sell health coverage next year.